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	<title>heidi2524&#039;s stuffheidi2524&#039;s stuff</title>
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	<link>http://www.heidi2524.com/blog</link>
	<description>Be Creative. Have Fun. Help Someone.</description>
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		<title>My Pyro Indigo King</title>
		<link>http://www.heidi2524.com/blog/2012/01/my-pyro-indigo-king/</link>
		<comments>http://www.heidi2524.com/blog/2012/01/my-pyro-indigo-king/#comments</comments>
		<pubDate>Thu, 26 Jan 2012 05:55:46 +0000</pubDate>
		<dc:creator>heidi2524</dc:creator>
				<category><![CDATA[Have Fun]]></category>
		<category><![CDATA[pyrography]]></category>

		<guid isPermaLink="false">http://www.heidi2524.com/blog/?p=154</guid>
		<description><![CDATA[My second pyrography project, let me show it to you. For a Christmas present for a friend last year, I finally used the wood burning kit I&#8217;d had in my closet for the past three years. And I discovered I really liked pyrography (the art or process of creating designs on wood using a heated<a href="http://www.heidi2524.com/blog/2012/01/my-pyro-indigo-king/"><br /><br />Read more &#8594;</a>]]></description>
			<content:encoded><![CDATA[<p>My second pyrography project, let me show it to you.<br />
<span id="more-154"></span><br />
For a Christmas present for a friend last year, I finally used the wood burning kit I&#8217;d had in my closet for the past three years. And I discovered I really liked pyrography (the art or process of creating designs on wood using a heated tool) and wanted to do a piece for myself that was something other than Cyrillic letters. I choose the dragon sketch <a href="http://coppervaleinternational.com/" target="_blank">James A. Owen</a> drew in my hardcover of <a href="http://www.heretherebedragons.net/" target="_blank">The Indigo King</a>. </p>
<p>Here&#8217;s a series of pics of the process &#8230; </p>
<div id="attachment_156" class='wp-caption alignleft' style='width:300px;'><a href="http://www.heidi2524.com/blog/wp-content/uploads/2012/01/pyro_indigoDragon_01.png"><img class=" wp-image-156 " src="http://www.heidi2524.com/blog/wp-content/uploads/2012/01/pyro_indigoDragon_01-300x206.png" alt="pyrography indigo king dragon 1" width="300" height="206" /></a><p class='wp-caption-text'>copy of sketch and blank wood</p></div>
<div id="attachment_157" class='wp-caption alignleft' style='width:236px;'><a href="http://www.heidi2524.com/blog/wp-content/uploads/2012/01/pyro_indigoDragon_02.png"><img class="size-medium wp-image-157 " src="http://www.heidi2524.com/blog/wp-content/uploads/2012/01/pyro_indigoDragon_02-236x300.png" alt="pyrography indigo king dragon 2 by heidi2524" width="236" height="300" /></a><p class='wp-caption-text'>using graphite paper to trace the sketch onto the wood</p></div>
<div id="attachment_158" class='wp-caption alignleft' style='width:230px;'><a href="http://www.heidi2524.com/blog/wp-content/uploads/2012/01/pyro_indigoDragon_03.png"><img class="size-medium wp-image-158 " src="http://www.heidi2524.com/blog/wp-content/uploads/2012/01/pyro_indigoDragon_03-230x300.png" alt="pyrography indigo king dragon 3 by heidi2524" width="230" height="300" /></a><p class='wp-caption-text'>finished tracing</p></div>
<p><br style='clear: both'></p>
<div id="attachment_159" class='wp-caption alignleft' style='width:252px;'><a href="http://www.heidi2524.com/blog/wp-content/uploads/2012/01/pyro_indigoDragon_04.png"><img class="size-medium wp-image-159 " src="http://www.heidi2524.com/blog/wp-content/uploads/2012/01/pyro_indigoDragon_04-252x300.png" alt="pyrography indigo king dragon 4 by heidi2524" width="252" height="300" /></a><p class='wp-caption-text'>let the burning begin!</p></div>
<div id="attachment_160" class='wp-caption alignleft' style='width:250px;'><a href="http://www.heidi2524.com/blog/wp-content/uploads/2012/01/pyro_indigoDragon_05.png"><img class="size-medium wp-image-160 " src="http://www.heidi2524.com/blog/wp-content/uploads/2012/01/pyro_indigoDragon_05-250x300.png" alt="pyrography indigo king dragon 5 by heidi2524" width="250" height="300" /></a><p class='wp-caption-text'>trying out going over the same lines to create thicker lines</p></div>
<div id="attachment_161" class='wp-caption alignleft' style='width:251px;'><a href="http://www.heidi2524.com/blog/wp-content/uploads/2012/01/pyro_indigoDragon_08.png"><img class="size-medium wp-image-161 " src="http://www.heidi2524.com/blog/wp-content/uploads/2012/01/pyro_indigoDragon_08-251x300.png" alt="pyrography indigo king dragon 6 by heidi2524" width="251" height="300" /></a><p class='wp-caption-text'>final burned image</p></div>
<p><br style='clear: both'></p>
<div id="attachment_162" class='wp-caption aligncenter' style='width:238px;'><a href="http://www.heidi2524.com/blog/wp-content/uploads/2012/01/pyro_IndigoDragon_finalBlack.png"><img class="size-medium wp-image-162 " src="http://www.heidi2524.com/blog/wp-content/uploads/2012/01/pyro_IndigoDragon_finalBlack-238x300.png" alt="pyrography indigo king dragon by heidi2524" width="238" height="300" /></a><p class='wp-caption-text'>final (stained &amp; sanded) x 3 then waxed, pyro piece</p></div>
<p>&nbsp;</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<title>Swimming With Dragons</title>
		<link>http://www.heidi2524.com/blog/2012/01/swimming-with-dragons/</link>
		<comments>http://www.heidi2524.com/blog/2012/01/swimming-with-dragons/#comments</comments>
		<pubDate>Sat, 21 Jan 2012 04:54:39 +0000</pubDate>
		<dc:creator>heidi2524</dc:creator>
				<category><![CDATA[Be Creative]]></category>
		<category><![CDATA[2012]]></category>
		<category><![CDATA[dragon]]></category>

		<guid isPermaLink="false">http://www.heidi2524.com/blog/?p=148</guid>
		<description><![CDATA[Sometimes I spend hours in Photoshop and it&#8217;s a total wash. And sometimes, it turns out awesome. 2011 was the Year of the Rabbit (Year of the Bunny in deference to my buddy Bud), and it was a very good year for me. January 23, 2012 starts the Chinese New Year for the Dragon, specifically<a href="http://www.heidi2524.com/blog/2012/01/swimming-with-dragons/"><br /><br />Read more &#8594;</a>]]></description>
			<content:encoded><![CDATA[<p>Sometimes I spend hours in Photoshop and it&#8217;s a total wash.</p>
<p>And sometimes, it turns out awesome.</p>
<p><span id="more-148"></span></p>
<p>2011 was the Year of the Rabbit (Year of the Bunny in deference to <a title="bud the bunny website" href="http://www.budthebunny.net/" target="newin">my buddy Bud</a>), and it was a very good year for me.</p>
<p>January 23, 2012 starts the Chinese New Year for the Dragon, specifically the Water Dragon. To celebrate this upcoming auspiciously awesome twelve months, I used some of my Dover clips art, photographs of water I took in Canada and Mexico, and created the following image.</p>
<p>Click on the water dragon to see the full size image. Download it if you like.</p>
<p>And best wishes for the New Year.</p>
<p><a href="http://www.heidi2524.com/blog/wp-content/uploads/2012/01/2012waterDragon_1501.png"><img class="aligncenter size-medium wp-image-152" title="2012waterDragon_150" src="http://www.heidi2524.com/blog/wp-content/uploads/2012/01/2012waterDragon_1501-300x231.png" alt="" width="300" height="231" /></a></p>
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		<title>Hello World</title>
		<link>http://www.heidi2524.com/blog/2012/01/hello-world-2/</link>
		<comments>http://www.heidi2524.com/blog/2012/01/hello-world-2/#comments</comments>
		<pubDate>Thu, 05 Jan 2012 02:12:19 +0000</pubDate>
		<dc:creator>heidi2524</dc:creator>
				<category><![CDATA[Website]]></category>
		<category><![CDATA[programming]]></category>

		<guid isPermaLink="false">http://www.heidi2524.com/blog/?p=124</guid>
		<description><![CDATA[When you start learning a programming language, once of the first tasks to accomplish is usually to output something and that something, if text, is the often the phrase &#8220;Hello World&#8221;. So, here I am, starting another blog, in another year, but I have the feeling it will be like learning a new programming language<a href="http://www.heidi2524.com/blog/2012/01/hello-world-2/"><br /><br />Read more &#8594;</a>]]></description>
			<content:encoded><![CDATA[<p>When you start learning a programming language, once of the first tasks to accomplish is usually to output something and that something, if text, is the often the phrase &#8220;Hello World&#8221;.</p>
<p><span id="more-124"></span></p>
<p>So, here I am, starting another blog, in another year, but I have the feeling it will be like learning a new programming language &#8211; special syntax and logic and creativity and learning enough to understand how to get this thing to create the stuff I want to create.</p>
<p style="text-align: left;">Therefore &#8230;</p>
<p style="text-align: center;">Hello world</p>
]]></content:encoded>
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		<title>What I Did On My Summer Vacation</title>
		<link>http://www.heidi2524.com/blog/2011/08/what-i-did-on-my-summer-vacation/</link>
		<comments>http://www.heidi2524.com/blog/2011/08/what-i-did-on-my-summer-vacation/#comments</comments>
		<pubDate>Sat, 06 Aug 2011 19:15:54 +0000</pubDate>
		<dc:creator>heidi2524</dc:creator>
				<category><![CDATA[Have Fun]]></category>
		<category><![CDATA[Vacation]]></category>
		<category><![CDATA[British Columbia]]></category>

		<guid isPermaLink="false">http://www.heidi2524.com/blog/?p=99</guid>
		<description><![CDATA[Had a wonderful time on a mini-road trip that included &#8230; Two hot spring stops, hiking, shopping, and multiple chargings of my camera battery. I&#8217;ll not bore you with all 1237 photos, but if you&#8217;d like to see a few pics, here you go. &#160; Kayaking on the lake &#8230; &#160; &#160; &#160; &#160; &#160;<a href="http://www.heidi2524.com/blog/2011/08/what-i-did-on-my-summer-vacation/"><br /><br />Read more &#8594;</a>]]></description>
			<content:encoded><![CDATA[<p>Had a wonderful time on a mini-road trip that included &#8230;</p>
<p><span id="more-99"></span>Two hot spring stops, hiking, shopping, and multiple chargings of my camera battery. I&#8217;ll not bore you with all 1237 photos, but if you&#8217;d like to see a few pics, here you go.</p>
<p>&nbsp;</p>
<p>Kayaking on the lake &#8230;</p>
<p><img class="alignleft size-full wp-image-107" title="kayak" src="http://www.heidi2524.com/blog/wp-content/uploads/2011/08/kayak.png" alt="lake kayaking heidi2524" width="600" height="450" /></p>
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<p>Hiking along Retallack Cedar Trail &#8230;</p>
<p><img class="alignleft size-full wp-image-101" title="retallackCedarTrail" src="http://www.heidi2524.com/blog/wp-content/uploads/2011/08/ratallicCedarTrail.png" alt="retallick cedar trail heidi2524" width="450" height="600" /></p>
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<p>Hiking up to Idaho Peak &#8230;</p>
<p><img class="alignleft size-full wp-image-103" title="idahopeaktrail" src="http://www.heidi2524.com/blog/wp-content/uploads/2011/08/idahopeaktrail.png" alt="idaho peak trail heidi2524" width="600" height="450" /></p>
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<p><img class="alignleft size-full wp-image-104" title="idahopeaktrail_peak" src="http://www.heidi2524.com/blog/wp-content/uploads/2011/08/idahopeaktrail_peak.png" alt="idaho peak trail snow heidi2524" width="600" height="450" /></p>
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<p>Smelling alpine wildflowers along the way &#8230;</p>
<p><img class="alignleft size-full wp-image-102" title="wildflowers" src="http://www.heidi2524.com/blog/wp-content/uploads/2011/08/wildflowers.png" alt="idaho peak wildflowers heidi2524" width="600" height="450" /></p>
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<p>Admiring mountain views &#8230;</p>
<p><img class="alignleft size-full wp-image-108" title="idahopeaktrail_lake" src="http://www.heidi2524.com/blog/wp-content/uploads/2011/08/idahopeaktrail_lake.png" alt="idaho peak view heidi2524" width="600" height="450" /></p>
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<p>Riding ferries &#8230;</p>
<p><img class="alignleft size-full wp-image-106" title="ferry" src="http://www.heidi2524.com/blog/wp-content/uploads/2011/08/ferry.png" alt="ferry heidi2524" width="600" height="450" /></p>
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<p>Shopping in Crawford Bay &#8230;</p>
<p><img class="alignleft size-full wp-image-109" title="barefootWeaving" src="http://www.heidi2524.com/blog/wp-content/uploads/2011/08/barefootWeaving.png" alt="barefoot handweaving crawford bay heidi2524" width="600" height="450" /></p>
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<p>And eating at lovely little lakeside cafes in Kaslo &#8230;</p>
<p><img class="alignleft size-full wp-image-105" title="silverSpoon_kaslo" src="http://www.heidi2524.com/blog/wp-content/uploads/2011/08/silverSpoon_kaslo.png" alt="silver spoon cafe kaslo heidi2524" width="600" height="450" /></p>
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		<slash:comments>4</slash:comments>
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		<title>Who&#8217;s Your Bunny?</title>
		<link>http://www.heidi2524.com/blog/2011/05/whos-your-bunny/</link>
		<comments>http://www.heidi2524.com/blog/2011/05/whos-your-bunny/#comments</comments>
		<pubDate>Thu, 26 May 2011 13:02:53 +0000</pubDate>
		<dc:creator>heidi2524</dc:creator>
				<category><![CDATA[Be Creative]]></category>
		<category><![CDATA[Have Fun]]></category>
		<category><![CDATA[Writing]]></category>
		<category><![CDATA[bud the bunny]]></category>
		<category><![CDATA[iPad app]]></category>
		<category><![CDATA[lulu]]></category>
		<category><![CDATA[picture book]]></category>

		<guid isPermaLink="false">http://www.heidi2524.com/blog/?p=94</guid>
		<description><![CDATA[Back in 2006, I wrote a children&#8217;s book called Bud the Bunny. A fun read, I enjoyed playing with the words and sentences. Someone told me about Lulu.com, a print-on-demand service. So I decided I wanted to make my set of bunny doodles and alliterative sentences into a full color children&#8217;s picture book. My friend<a href="http://www.heidi2524.com/blog/2011/05/whos-your-bunny/"><br /><br />Read more &#8594;</a>]]></description>
			<content:encoded><![CDATA[<p>Back in 2006, I wrote a children&#8217;s book called Bud the Bunny. <span id="more-94"></span></p>
<p>A fun read, I enjoyed playing with the words and sentences. Someone told me about Lulu.com, a print-on-demand service. So I decided I wanted to make my set of bunny doodles and alliterative sentences into a full color children&#8217;s picture book.</p>
<p>My friend Ronnie and I brain stormed pen names for over an hour and I like the way Kirean Lloyd-Quinn sounded. He recommended a college student from North Texas as the illustrator. I hired Ian, he did a fabulous job, and I love the find Bud the Bunny book.</p>
<p>I also know I never want to project manage anything every again.</p>
<p>Thankfully for the Bud the Bunny iPad app, I just have to do the marketing and promotion and <a id="link_0" href="http://www.budthebunny.net/" target="newin">Bud the Bunny website</a>. Waaay easier than project management, lemme tell you.</p>
<p>So, check out the brilliant one-page <a id="link_0" href="http://www.budthebunny.net/" target="newin">Bud the Bunny website</a> when you have a chance. The Lulu website has a preview of the first few pages of the book (click the too-small-a-font-IMHO Preview link under the Bud the Bunny book cover).</p>
<p>Bud will start blogging about how he came to be on July 4th.</p>
<p>And the Bud the Bunny iPad app will be ready when it&#8217;s ready.</p>
]]></content:encoded>
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		<title>Spend $4.99 and help donate $100,000 to Kids Need To Read</title>
		<link>http://www.heidi2524.com/blog/2011/04/spend-4-99-and-help-donate-100000-to-kids-need-to-read/</link>
		<comments>http://www.heidi2524.com/blog/2011/04/spend-4-99-and-help-donate-100000-to-kids-need-to-read/#comments</comments>
		<pubDate>Sun, 24 Apr 2011 16:49:32 +0000</pubDate>
		<dc:creator>heidi2524</dc:creator>
				<category><![CDATA[Help Someone]]></category>
		<category><![CDATA[drawing out the dragons]]></category>
		<category><![CDATA[free ebook]]></category>
		<category><![CDATA[james a owen]]></category>
		<category><![CDATA[librarians]]></category>
		<category><![CDATA[livejournal]]></category>

		<guid isPermaLink="false">http://www.heidi2524.com/blog/?p=67</guid>
		<description><![CDATA[James A. Owen is amazing. Please indulge me by reading my post about why over at my LiveJournal page.]]></description>
			<content:encoded><![CDATA[<p>James A. Owen is amazing.<span id="more-67"></span></p>
<p><a href="http://heidi2524.livejournal.com/130610.html" target="newin">Please indulge me by reading my post about why over at my LiveJournal page</a>.</p>
]]></content:encoded>
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		<title>Artist Trading Card Stuff</title>
		<link>http://www.heidi2524.com/blog/2011/02/artist-trading-card-stuff/</link>
		<comments>http://www.heidi2524.com/blog/2011/02/artist-trading-card-stuff/#comments</comments>
		<pubDate>Tue, 01 Feb 2011 23:44:15 +0000</pubDate>
		<dc:creator>heidi2524</dc:creator>
				<category><![CDATA[Be Creative]]></category>
		<category><![CDATA[artist trading cards]]></category>

		<guid isPermaLink="false">http://www.heidi2524.com/blog/?p=62</guid>
		<description><![CDATA[Because I don&#8217;t have enough to do &#8230; Kidding. As much time as I spend on the computer, it&#8217;s nice to play with arts and crafts in the real world every now and then. For 2011, I&#8217;ve taken on Leah Piken Kolidas&#8217; Creative Every Day Challenge. I will make an artist trading card every day<a href="http://www.heidi2524.com/blog/2011/02/artist-trading-card-stuff/"><br /><br />Read more &#8594;</a>]]></description>
			<content:encoded><![CDATA[<p>Because I don&#8217;t have enough to do &#8230;<span id="more-62"></span></p>
<p>Kidding.</p>
<p>As much time as I spend on the computer, it&#8217;s nice to play with arts and crafts in the real world every now and then.</p>
<p>For 2011, I&#8217;ve taken on <a href="http://creativeeveryday.com/creative-every-day-challenge" target="newin">Leah Piken Kolidas&#8217; Creative Every Day Challenge</a>.</p>
<p>I will make an artist trading card every day and post it to my <a href="http://www.heidi2524.com/ATC/" target="newin">heidi2524&#8242;s Artist Trading Card website</a>, which is really just an extension of this site, but it let me play with Headway, a WordPress framework that is a whole lotta customizable fun.</p>
<p>See, I can even rationalize my offline time with online skill development.</p>
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		<title>Someday They Will Make a Movie of Your Story</title>
		<link>http://www.heidi2524.com/blog/2010/11/someday-they-will-make-a-movie-of-your-story/</link>
		<comments>http://www.heidi2524.com/blog/2010/11/someday-they-will-make-a-movie-of-your-story/#comments</comments>
		<pubDate>Wed, 10 Nov 2010 02:41:24 +0000</pubDate>
		<dc:creator>heidi2524</dc:creator>
				<category><![CDATA[Help Someone]]></category>
		<category><![CDATA[christopher salmon]]></category>
		<category><![CDATA[kickstarter]]></category>
		<category><![CDATA[neil gaiman]]></category>
		<category><![CDATA[the price]]></category>

		<guid isPermaLink="false">http://www.heidi2524.com/blog/?p=54</guid>
		<description><![CDATA[Thank you to everyone who pledged or promoted. &#8220;The Price&#8221; is fully funded!!! &#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;- Authors love to write. They also secretly (or not so secretly) hope their story will someday be made into a movie because that&#8217;s where the big bucks are (so they say). Several of Neil Gaiman&#8217;s stories have already been made into<a href="http://www.heidi2524.com/blog/2010/11/someday-they-will-make-a-movie-of-your-story/"><br /><br />Read more &#8594;</a>]]></description>
			<content:encoded><![CDATA[<p>Thank you to everyone who pledged or promoted. &#8220;The Price&#8221; is fully funded!!!<span id="more-54"></span><br />
&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;-</p>
<p>Authors love to write. They also secretly (or not so secretly) hope their story will someday be made into a movie because that&#8217;s where the big bucks are (so they say).</p>
<p>Several of Neil Gaiman&#8217;s stories have already been made into movies (Neverwhere, Stardust), but turning his short story &#8220;The Price&#8221; into an animated movie is a special instance of crowd-sourcing and alternate funding and probably a couple of other online-related buzz words I can&#8217;t come up with just now.</p>
<p>Watch this video to learn more about Christopher Salmon&#8217;s efforts to create this movie.</p>
<p><iframe src="http://www.kickstarter.com/projects/2024077040/neil-gaimans-the-price/widget/video.html" frameborder="0" width="480px" height="410px"></iframe></p>
<p>The reason I&#8217;m posting about this is because I think it&#8217;s fabulous in many ways, from idea to demo to execution of a <a href="http://www.kickstarter.com/projects/2024077040/neil-gaimans-the-price" target="newin">fan-based funding plan through Kickstarter</a>. It&#8217;s also a perfect example of the power of having an online author platform. <a href="http://journal.neilgaiman.com/2010/11/price-of-price.html?utm_source=twitterfeed&amp;utm_medium=twitter" target="newin">Neil Gaiman wrote a blog post</a> about this project. He tweeted about it. The backers increased and so did the amount of funds raised. <a href="http://www.theprice-movie.com/" target="newin">Christopher Salmon has a website </a>about this project. He created a video to promote it, and uses easy tools for anyone to use to pledge money and spread the word.</p>
<p>True, there is no one like Neil Gaiman. But there is also no one like you, and how you reach out to your fans will be in your own style and in your own way and they will support you in their own style and their own way &#8211; once you build a relationship with them. Which is getting easier and easier to do, online.</p>
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		<title>You Could Learn A Lot From A Steampunk Band Email</title>
		<link>http://www.heidi2524.com/blog/2010/08/you-could-learn-a-lot-from-a-steampunk-band-email/</link>
		<comments>http://www.heidi2524.com/blog/2010/08/you-could-learn-a-lot-from-a-steampunk-band-email/#comments</comments>
		<pubDate>Mon, 02 Aug 2010 01:08:28 +0000</pubDate>
		<dc:creator>heidi2524</dc:creator>
				<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[abney park]]></category>
		<category><![CDATA[example]]></category>

		<guid isPermaLink="false">http://www.heidi2524.com/blog/?p=18</guid>
		<description><![CDATA[Email marketing has come a long way in recent years. Yes, there is more spam than fish in the sea. There are also emails for every hobby, profession, and interest you can image and would want to opt-in to get quality information. Like a steampunk band such as Abney Park. I have permission from @CaptianRobert<a href="http://www.heidi2524.com/blog/2010/08/you-could-learn-a-lot-from-a-steampunk-band-email/"><br /><br />Read more &#8594;</a>]]></description>
			<content:encoded><![CDATA[<p>Email marketing has come a long way in recent years.</p>
<p><span id="more-18"></span></p>
<p>Yes, there is more spam than fish in the sea. There are also emails for every hobby, profession, and interest you can image and would want to opt-in to get quality information.</p>
<p>Like a steampunk band such as <a href="http://www.abneypark.com/flash.html" target="newin">Abney Park</a>.</p>
<p>I have permission from <a href="http://twitter.com/CaptianRobert" target="newin">@CaptianRobert</a> to feature the latest email from the H.M.S. Ophelia on my blog. The reason to do so is because it is a great example of what is possible for anyone who wants to communicate directly with their people.</p>
<p>Some cool graphics, some informational copy, some sales copy, some personal copy and a request for feedback.</p>
<p>Here&#8217;s a screengrab of the email. You can click on it to <a href="http://www.heidi2524.com/blog/wp-content/uploads/2010/08/abneyPark_email_EX.gif">see a larger version</a>. <a href="http://www.heidi2524.com/blog/wp-content/uploads/2010/08/abneyPark_email_EX.gif"><img class="alignright size-medium wp-image-22" title="abneyPark_email_EX" src="http://www.heidi2524.com/blog/wp-content/uploads/2010/08/abneyPark_email_EX-45x300.gif" alt="Abney Park Email" width="45" height="300" /></a></p>
<p>It&#8217;s long and scrolling &#8211; that&#8217;s okay, that&#8217;s what websites and emails are designed to do. If this email were all text, that would be a beating, but the graphics break up the copy nicely and keep the people interested in reading more.</p>
<p>The graphics show information (date and place of the next concert, the design of the tshirt), add resonance to the copy (the Captain&#8217;s actual daughters on his actual motorcycle), and reinforce the Abney Park brand (logo at the top, airship at the bottom).</p>
<p>The copy has some sales to it (most emails do), but also shares unique information with the people on the list (lyrics to the new song). This makes people feel special because you just gave them something they are interested in, out of the blue, that they didn&#8217;t have to go search for on their own.</p>
<p>When someone signs up for your email list, they are telling you they want to hear from you &#8211; they are giving you permission to send them stuff. They may change their mind later, but until they do, do not neglect that invitation.</p>
<p>And when you get ready to send out your email to your people, think about this message from Captain Robert of Abney Park aboard the H.M.S. Ophelia, and what you could do to make your communication as cool.</p>
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		<title>Being Creative</title>
		<link>http://www.heidi2524.com/blog/2010/07/being-creative/</link>
		<comments>http://www.heidi2524.com/blog/2010/07/being-creative/#comments</comments>
		<pubDate>Fri, 02 Jul 2010 04:29:28 +0000</pubDate>
		<dc:creator>heidi2524</dc:creator>
				<category><![CDATA[Life]]></category>
		<category><![CDATA[creative]]></category>

		<guid isPermaLink="false">http://www.heidi2524.com/blog/?p=9</guid>
		<description><![CDATA[At the interactive agencies where I&#8217;ve worked, the word &#8220;creative&#8221; referred to people who did the graphical design &#8211; the logo, the website look and feel, the style of imagery. I did not work in the creative department. &#8220;Creative&#8221; people could attend client meetings in torn jeans and no one would say anything about it,<a href="http://www.heidi2524.com/blog/2010/07/being-creative/"><br /><br />Read more &#8594;</a>]]></description>
			<content:encoded><![CDATA[<p>At the interactive agencies where I&#8217;ve worked, the word &#8220;creative&#8221; referred to people who did the graphical design &#8211; the logo, the website look and feel, the style of imagery. <span id="more-9"></span></p>
<p>I did not work in the creative department.</p>
<p>&#8220;Creative&#8221; people could attend client meetings in torn jeans and no one would say anything about it, nor think any less of them. If one of them showed up in something more formal, we joked they were interviewing or had run out of clean clothes.</p>
<p>I was an information architect.</p>
<p>My output was black and white: a website audit with tables of heuristics, or site maps of lines and boxes showing webpage hierarchy, or wireframes/page schematics that showed what kind of content went on what kind of page. I was expected to dress up for client meetings.</p>
<p>However, I was, and am, creative.</p>
<p>My stories are creative. My choice of walking up the embankment instead of using the concrete stairs is creative. My artist trading cards are creative. My use of a laptop during meetings as a heat source is creative.</p>
<p>And because I am creative, I see creativity in<br />
- the doodles of a programmer as he designs the table structure of a relational database<br />
- the number of different greens in a sun-lit tree<br />
- the clothing choices of a 5 year old<br />
- the change in pitch as the neighbor&#8217;s dog continues to bark for over two hours<br />
- the exact number of sweetner packets an elderly man puts in his coffee</p>
<p>It doesn&#8217;t matter what department you work in, or whether you create stuff in color or black and white. I&#8217;d bet money you are creative.</p>
<p>You&#8217;re human after all.</p>
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